The problem may not be the website itself, but its SMTP mail setup. Let’s look at what that means.
- SMTP (Simple Mail Transfer Protocol) is the protocol used to send email from one server to another.
- An SMTP mail tool sends messages through that protocol. For example, WordPress has the WP Mail SMTP plugin, which helps a website send email through a properly configured mail server.
Without the right setup, emails may:
- ❌ end up in spam
- ❌ never reach the recipient
- ❌ fail to send because of errors
- ❌ fail to reach you after someone submits a form on your website
That can mean lost enquiries, customers and revenue.
📩 For websites that collect enquiries or email clients, a correct SMTP mail setup is essential.
Design and content matter. But it matters even more that the website actually works.
📌 Check that every process is working as it should!
Are you sure your website sends every email❓