Logo for #MixDöner
For the Mix Markt chain, we developed the corporate identity for a new fast-food spot — döner & shawarma in a modern format.
Concept: Eastern cuisine + Western street food
Goal: to maintain the recognizability of Mix Markt and add a tasty, street-style twist.
Logo features:
— Font: Source Serif Variable, all uppercase letters — strict and confident
— Colors: corporate blue #2399d6 and accent yellow #ffed00
— The letter Ö = a spit with meat: simple, associative, delicious
— Soft frame — for friendliness and versatility
Looks great on packaging, storefronts, and digital — recognizable at first glance.